Wednesday, March 14, 2007

Designing women

Women make 83% of consumer spending decisions in the US. What does that mean in home design?

Architect Ann Olson and Designer Paul Foresman offered these suggestions:
  • pay attention to de-stressing areas, like the master bath
  • rear foyers are important--include lots of storage
  • people now gather in the kitchen---size matters
  • busy women demand closet organization systems
  • natural light makes her happy
  • women crave kitchen storage
  • outdoor maintenance is a burden, so use things like maintenance-free decking
  • always include a home office
  • consider the needs of blended families who don't want to share bathrooms
  • women like change, so incorporate flexibility in the designs

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